Marketing Movies Interactively, Producing for Cable v NBC (The Business)

Marketing Movies Interactively, Producing for Cable v NBC

The Business · Oct 26, 2009 · 30m

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The movie

Where the Wild Things Are (2009)

The main topic of this episode

Show notes

This week, how Warner Brothers used interactive tricks to power a surprisingly strong opening weekend for Where the Wild Things Are. Plus television writer/producer Dan Harmon toiled in basic cable on Comedy Central and VH1. Now, as creator of NBC's Community he tells us how the game is different on a big broadcast network. And, as always, the Hollywood news banter.